The world of UI novelties never stops spinning and evolving, bringing up more and more challenges for the designers. So, what are the 7 rules of UI design that we should have on top of our minds?
- Light comes from the sky
- Black and white first
- Double your whitespace
- Learn the methods of overlaying text on images
- Make text pop— and un-pop
- Only use good fonts
- Steal like an artist
With that established, let’s look at three of the latest trends in UI design that teams have been following recently while making iOS and Android apps.
#1: Vibrant Color Palettes & Displays Without Borders
We are used to the popularity of flat UI design trend with its minimalistic approach to elements and muted colors. Designers are predicting the new UI design trend would emerge to take over the stage and stay though. Gone would be dim and pale colors — replaced by vibrant bright and striking palettes for user interfaces of all kinds. However, it’s impossible to forget the flat UI design completely — for it will be relevant for some time giving designers the freedom of combining two trends and being more creative with colors.
Aside from overall vibrancy, to capture maximum user attention, designers would have to shift towards borderless display, which looks like a continuous story like presentation. This has already been implemented by Apple in their iPhone X. For the best brand experience, use high-quality images in a continuous story to redefine the rigid grid concept of mobile design. This approach effectively removes the boundaries of originality and lets us think out of the box.
#2: From Static Content to Video Design
The design community has already embraced this concept. As every business owner knows, an eye-catching icon or logo speaks a thousand words about the brand itself. When it comes to the user interface development it is still a powerful tool that attracts users’ attention.
However, the world of graphic design evolves and transforms to another level each year and now we’re on the verge of welcoming the strongest representation of visual appeal after 3D-models. Static images will be overpowered by its next competitor — full-screen video content. The benefits of videos are numerous, but the most important thing that engages customers in all the e-commerce fields — video clips are always more dynamic, unexpected, and a visually more appealing storyteller than static. In addition, you can voice all your propositions and add cool sound effects which greatly improves the user experience.
#3: Cards in Web and Mobile Apps
Among other trends in UI design, this one has begun taking over the scene by storm. Most of us are familiar with the cards (Pinterest and Facebook were trailblazers), but still, it’s an unknown territory for many UI/UX designers. According to Google, the cards play as a sheet of material that displays an entry point to more detailed data cluster. Those may contain photos, text, or links regarding a single subject. Also, different cards could place the content of different elements whose size or topics vary.
Visually, cards are extremely appealing and organized for presenting large sets of information in one small space. Users can access this information instantly and decide quickly whether they want to proceed with checking it further or not. Thanks to such a high level of usability, cards have become ever more popular for all platforms — from small screen devices to desktops.
Even Google has moved to displaying individual search results in cards. It is predicted that there will be more and more cards around, especially for smartphones software and mobile apps in the upcoming years.
#Bonus: Sound Design
Last but not the least, new UI design trends favor sound layers. This design refers to the nice cute sounds that users hear when they visit a website, click to send a comment, or select some emojis. Here, the sound UI design makes the user experience far more pleasant and enjoyable. The year of 2018 promises an expansion of this trend to take the user experience to a fresh level.
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